About YUM
Food is the hero. We just frame it.
YUM is a Saudi-born technology company building a new way to discover and order food.
Why we started
People already find food on short videos, then leave to order it somewhere else. We wanted the craving and the order to live in the same place.
What we're building
A food app where you watch the dish, pick it, make it yours and get it delivered, with friends and taste guiding what you see next.
Where we're from
Born in Saudi Arabia, starting in Riyadh, designed in Arabic and English from day one.
What we care about
Real food first
The dish is the star of every screen.
Clear prices
Fees are shown before you pay. No surprises.
Privacy by design
Shared orders never show your address, price or phone number.
Made here
Arabic-first, with a Saudi voice, and ready for the world.
Why “YUM”
Short, warm and easy to say in any language. It's written YUM everywhere, including in Arabic.